Design identity audit and assessment

What is a Design Audit?

A design audit is a meticulous review and analysis of all the different visual elements that are used either for offline printing or online media such as social media or website that your company uses to interact with customers and targeted audience. A design audit should also check if the core message (called a slogan, value or branding statement) of the company is delivered to its customers in the right way. Having such a well detailed design report will ensure alignment of the company business culture with its brand and will be able to control its identity.

What are the design Audit Deliverables?

A design audit starts by gathering all the current visuals and brand elements a company has. Then our art director and marketing consultant study all the design and check if it complies with the company core message and an analysis report is created. A full detailed report, along with the materials, are then clearly presented to the client’s management with all the necessary steps to adjust the designs to comply with their brands.

How to ensure the design is aligned with the brand in future?

Asmar Pro keeps monitoring all the produced design elements and makes sure they comply with all design standards and latest user experience. Instant alerts will be sent to the clients’ management and discussed in order to keep the brand stable.